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Privacy Notice

Effective 28 October 2026 · Version 2026-10-28

Alacrive Private Limited, at 11, Karol Bagh, New Delhi, India - 110001, operates Alacrive and determines why and how the personal data below is used. Contact grievance@alacrive.com.

Information we collect

  • Account: name, email address, account role, authentication and account history.
  • Profile: year of birth, city, languages, interests, accessibility preferences and reminders.
  • Activity: sessions, answers, progress, streaks, achievements, preferences and app interactions.
  • Family: connections, relationship labels, shared goals, reminders, messages and progress shared within an approved circle.
  • Support and safety: support messages and an optional emergency contact name and telephone number.
  • Technical: security, authentication, device, browser, IP-address and diagnostic records.

Purposes

We use necessary data to provide, personalise, secure and support the service; maintain progress; provide requested family features; administer subscriptions; prevent abuse; respond to requests; and comply with law. Optional permissions and sharing are used only for the purpose explained when requested.

Alacrive is a general learning and wellbeing service, not a medical service. We do not use results to diagnose, treat or predict a medical condition.

Microphone, notifications and browser storage

Speaking practice requests microphone permission only after you press record. Audio remains temporarily on your device for playback and is not uploaded. Browser storage keeps authentication, preferences, offline content and learning state. Alacrive does not set browser cookies and does not use analytics, advertising cookies or behavioural advertising. You can clear Alacrive data stored on the device from Settings; deleting your account also clears it from the current browser. Opening a WhatsApp sharing or contact link leaves Alacrive and is governed by WhatsApp's own terms and privacy practices.

Family sharing

An elder chooses separate categories for each family member: profile summary, activity, progress, reminders, family-circle content and emergency contact. Nothing is selected by default. Database access follows those choices. Either participant may revoke access. Do not add another person's details unless authorised.

Providers and transfers

Hosting, database, authentication, content-delivery, email and security providers—including Supabase and Cloudflare—process data under our instructions. Infrastructure may process data outside your state or country. Selected regions and applicable transfer safeguards will be documented before public launch. We do not sell personal data or share it for cross-context behavioural advertising.

Retention

We keep information only while needed to provide an account, fulfil the purposes above, meet legal obligations, resolve disputes or protect the service. Closure starts deletion or irreversible anonymisation under our retention schedule, subject to legally required records. Security logs may be retained for periods required by Indian cyber-security law.

Your choices and rights

You may request access, correction, a copy, deletion, account closure, consent withdrawal or grievance review. Withdrawal does not invalidate earlier lawful processing but may stop a feature that needs the information. Use the privacy controls in Settings or email grievance@alacrive.com. We verify requests to protect accounts.

Submit a rights request through Help & support and select access, correction, erasure, consent withdrawal, grievance or nomination. The request is assigned a reference and visible in your account. We target a response within 30 days and follow any shorter mandatory deadline. You may nominate an individual to exercise your rights in the event of death or incapacity; provide their details only with their agreement.

Children

Alacrive is for adults aged 18 or older in India. We do not knowingly create accounts for children. Contact us if you believe a child provided personal data.

Security, incidents and grievances

We use access controls, encryption supplied by our hosting providers, audit records and organisational safeguards. No service guarantees absolute security. Where required, we notify affected people and authorities of a breach.

Grievance Officer: Mr Ashok Gulati, grievance@alacrive.com. Material changes will be presented before they apply. You can also use Help & support.

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